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How to increase the visibility of content with existing contacts Promoting content online lets you generate new traffic and leads. But you also need to promote it to prospects already in your contact database who can be nurtured towards purchase. At Plezi, we promote new content to existing prospects in three main ways. 1. An email newsletter, so prospects don’t miss our latest posts We always share all our recent posts in the newsletter we send to prospects every month.
This helps subscribers improve their understanding of different topics deutschland phone number and move closer to purchase. It also lets us promote new content to an audience that has already shown an interest in a specific topic. 2. Single email campaigns, to improve the reach of important new content We create a specific email campaign for each piece of content that has required more time and effort than a blog post.
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Examples of this include white papers and other lead magnets. In the email written to accompany this content, we outline some of the areas covered, include a strong image, and do our best to make prospects want to read the content in question. prospects. Using Plezi, it’s easy to target a very specific audience.
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