Duolingo Duolingo’s success clearly demonstrates

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According to Statista, Duolingo had more than 97.6 million monthly active users in the first quarter of 2024, an increase of about 35% compared to the first quarter of 2023. This is impressive growth and shows they are doing something right when it comes to using personas to target audiences. Sameweb data shows that on social media, 57% of traffic comes from YouTube, followed by Facebook (10%) and LinkedIn (6.8%). They also use WhatsApp to communicate and engage (5%).

Duolingo's posts on X are light-hearted and cover a variety of topics bulgaria number dataset from text to images to videos. They also share posts from users and other companies to increase engagement and show how the app helps people learn. Screenshots from  that understanding customers and creating detailed buyer personas can help companies improve their brand messaging, engage their target audiences, and reap the rewards of ongoing business success.

Conclusion: Define Your Personas By following the steps above and taking the time to create at least three key buyer personas for your company, you will be able to create content and launch campaigns that not only sing to your audience, but also help your brand grow and evolve with your customers. The more you know about your customers, the better you can talk to them. Think of them as friends you need to get to know over time.