Advertising placement in corporate

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It is a commonplace to say that it is difficult to obtain traffic, and it has become the norm for most companies to tighten their belts to get by. In this case, if the company's new media staff can make full use of SEO, it is equivalent to adding a buff to the content, allowing the content to exert greater value. Otherwise, you will only fall into inefficient duplication and self-doubt of constantly producing content. .  new media operations The previous SEO does not cost money to get traffic, but the following two parts will talk about things


that cost money. When you find that the natural traffic growth Afghanistan WhatsApp Number of newly released content is good, you want to amplify it further; or you want to explore the value of historical content, so that good historical content can also reach new users; or the categories you operate are relatively When segmenting niches, it is difficult to find precise groups of people through natural traffic... In this case, you generally need to use the platform's content heating tools. Currently, mainstream new media platforms have corresponding content heating tools, such as: Douyin: Juliang





Qianchuan, dou+ Little Red Book: Spotlight, French fries Video number: Heating tool (no exclusive name yet) Station B: Take off Kuaishou: Kuaishou Vermicelli Zhihu: Zhi+, Zhixiang Weibo: Weibo Vermicelli However, today’s article does not talk about content heating operations on specific platforms, but introduces general ideas and strategies for content heating. The whole idea is not complicated, it just takes three steps: select the content to be heated/delivered → configure the corresponding heating/delivery strategy for the content → monitor the data and optimize .